> ## Documentation Index
> Fetch the complete documentation index at: https://devdocs.xbox.com/llms.txt
> Use this file to discover all available pages before exploring further.

# Configure Store listings for a game

> Tutorial for creating an English Microsoft Store listing for an XBOX game in Partner Center, including text and visual assets for the PDP.

This article explains how to create an English store listing. A store listing includes the text and visual assets shown to customers on the product details page (PDP) in the Microsoft Store.

<Tabs>
  <Tab title="XBOX">
    ## Prerequisites

    * Enrollment as an XBOX creator. To learn more, see [XBOX Creator Onboarding](/home/onboarding).
    * Active Partner Center account. If you don't have an account yet, contact your XBOX team.
    * Approved Game Concept for your product. To learn more, see [Submit game concepts](/publishing/game-publishing/publishing-processes/managed-creators/publishing-processes-game-concepts).

    > \[!Important] This article covers English store listings only. We recommend creating listings for all languages used in your target markets. Review your publishing agreement with Microsoft, the XBOX Games Store Policy in the [XBOX Publisher Guide](https://aka.ms/xboxpublisherguide), and [Microsoft Store Policies](https://learn.microsoft.com/windows/apps/publish/store-policies) to determine requirements for additional languages.
  </Tab>

  <Tab title="Microsoft Store on Windows">
    ## Prerequisites

    * Enrollment as a Microsoft Store developer.
    * Active Partner Center account.
    * To learn more, see [Microsoft Store Developer Platform](https://storedeveloper.microsoft.com/home).

    > \[!Important] This article covers English store listings only. We recommend creating listings for all languages used in your target markets. Review the [Microsoft Store Policies](https://learn.microsoft.com/windows/apps/publish/store-policies) to determine requirements for additional languages.
  </Tab>
</Tabs>

Store listing assets must meet the requirements for each device family your game supports. Before creating assets, see [Store listing concepts](/publishing/game-publishing/concepts/store-listing) for specifications.

## Access the Store listings module

<Steps>
  <Step title="Sign in to [Partner Center](https://partner.microsoft.com/dashboard)." />

  <Step title="On the **Home** page, select **Apps and games**." />

  <Step title="On the **Apps and games | Overview** page, select your game, or search for it." />

  <Step title="On the **Game overview** page, select **Store listings**." />
</Steps>

The instructions in this article assume you use the **Main** branch. For more information, see [Branches](/publishing/game-publishing/concepts/branches).

## Create a Store listing in one language

To complete the **Store listings** module, create at least one language.

<Steps>
  <Step title="Select **Manage additional languages**." />

  <Step title="Add English:">
    * Select **Top-level languages**.
    * Search for **English**.
    * Select the checkbox, then select **Update**.
  </Step>

  <Step title="Select **English** in the table to open the listing." />

  <Step title="Complete each section." />

  <Step title="Select **Save draft**." />
</Steps>

To remove a language, return to the overview and select **Remove**.

### Sections within each Store listing

* [Text](#text) (Required)
* [Screenshots](#screenshots) (Required)
* [Store logos](#store-logos) (Required)
* [Trailers and additional assets](#trailers-and-additional-assets) (Optional, but recommended)
* [Supplemental fields](#supplemental-fields) (Optional, but recommended)
* [Additional information](#additional-information) (Optional, but recommended)

## Text

<Steps>
  <Step title="Select the **English** Store listing." />

  <Step title="In **Product name**, select the appropriate reserved name.">
    Select **Reserve more names** to reserve new names for use in the Store listing.
  </Step>

  <Step title="In **Description**, describe your game." />

  <Step title="In **What's new in this version**, describe changes since the previous release.">
    Leave this field blank for the first release.
  </Step>

  <Step title="In **Product features**, list key features:">
    * Features are displayed as a bullet list on the PDP.
    * Include up to 20 features.
    * Each entry has a 200-character limit.
  </Step>

  <Step title="Select **Save draft**." />
</Steps>

## Screenshots

Screenshots should be screen captures or game artwork that reflects your game content.

Image requirements vary by device family. Select each tab (such as **Desktop**, or **XBOX**) to view specifications. For more information, see [Screenshot requirements](/publishing/game-publishing/concepts/store-listing#screenshots).

We recommend uploading at least four screenshots per supported device family.

* **Desktop:** Recommended for PC games.
* **Mobile:** Not required for PC or XBOX games
* **XBOX:** Required for XBOX games.
* **Holographic:** Not required for PC or XBOX games.

<Tabs>
  <Tab title="XBOX">
    ### Upload screenshots for the XBOX device family

    <Steps>
      <Step title="Select the **XBOX** tab." />

      <Step title="Upload screenshots by dragging files or selecting them." />

      <Step title="To add optional alt text, select **Add Alt Text**.">
        Alt text should describe the image in 1-2 sentences.
      </Step>

      <Step title="Select **Save draft**." />
    </Steps>

    You can upload a maximum of 30 screenshots per game. The number next to each device family tab indicates the number of files uploaded.

    Repeat these steps as necessary for each supported device family.
  </Tab>

  <Tab title="Microsoft Store on Windows">
    ### Upload screenshots for the Desktop device family

    <Steps>
      <Step title="Select the **Desktop** tab." />

      <Step title="Upload screenshots by dragging files or selecting them." />

      <Step title="To add optional alt text, select **Add Alt Text**.">
        Alt text should describe the image in 1-2 sentences.
      </Step>

      <Step title="Select **Save draft**." />
    </Steps>

    You can upload a maximum of 30 screenshots per game. The number next to each device family tab indicates the number of files uploaded.
  </Tab>
</Tabs>

## Store logos

**Store logos** enhance your game's PDP for customers.

<Tabs>
  <Tab title="XBOX">
    Store logos are required for XBOX games.
  </Tab>
</Tabs>

The following assets are supported:

* **9:16 Poster art**: Required for XBOX games. For requirements, see [Poster art](/publishing/game-publishing/concepts/store-listing#poster-art).
* **1:1 Box art**: Recommended. Used as your main logo if **9:16 Poster art** isn't provided. For requirements, see [Box art](/publishing/game-publishing/concepts/store-listing#box-art).
* **1:1 App tile icon**: Optional.

### Upload Store logos artwork

<Steps>
  <Step title="Upload images to each category by dragging files or selecting them." />

  <Step title="Partner Center validates the images.">
    If the requirements aren't met, an error dialog appears.
  </Step>

  <Step title="Select **Save draft**." />
</Steps>

If you want customers to see the uploaded logo images instead of the images you include in the packages you create for your game, select **For customers on Windows 10/11 and XBOX, display uploaded logo images instead of the images from my packages**. A new **Store display images** section appears with three upload boxes. The **300 x 300 1:1 app tile** is required.

## Trailers and additional assets

Use the **Trailers and additional assets** section to enhance your PDP. Trailers are short videos that show your product in action and provide a better understanding of what it's like. If accompanying thumbnail images are uploaded, trailers are shown at the top of your game's PDP.

### Upload a trailer and thumbnail

<Steps>
  <Step title="In the **Trailers and additional assets** section, select **Browse your files** and upload a trailer.">
    Alternatively, use **Select from existing trailers** to reuse a trailer you uploaded previously. An error message is displayed if the video file doesn't meet requirements.
  </Step>

  <Step title="After the trailer uploads, select the **pencil** icon, add a title, and upload a **1920 x 1080** thumbnail image." />

  <Step title="To make trailers more accessible, upload closed captions and audio descriptions.">
    This step is optional.
  </Step>

  <Step title="Select **Save draft**." />
</Steps>

You can upload up to 30 trailers.

To delete a trailer and its accompanying thumbnail, select the **X** next to its name. A dialog appears asking whether you want to remove the trailer from this store listing or from all store listings.

### Select a trailer to appear at the top of Store listing

1. In **Windows 10 and XBOX image**, upload a **1920 x 1080** or **3840 x 2160** image. This 16:9 "hero" promotional image is displayed after the trailer displayed on the PDP finishes playing. This image is required for a trailer to appear at the top of the PDP.
2. In **Choose a trailer to play at the top of your Store listing**, select an uploaded trailer.

<Tabs>
  <Tab title="XBOX">
    ### Additional assets

    For XBOX releases, provide:

    * **Titled hero art**. The game title must appear in the top two-thirds of the image.
    * **Featured promotional square art**. The asset must not include the product's title.

    For more information, see [Store listing - Art assets reference list](/publishing/game-publishing/concepts/store-listing#art-assets-reference-list).
  </Tab>
</Tabs>

## Supplemental fields

The **Supplemental fields** are optional. The **Short title** is recommended for most games. It's a shorter version of your game's name displayed in various elements of the XBOX user interface, such as achievement notifications.

The other fields help optimize the customer experience in different scenarios. For details, see [Store listing - Supplemental fields](/publishing/game-publishing/concepts/store-listing#supplemental-fields).

## Add additional system requirements

Use the **Additional system requirements** section to provide minimum and recommended hardware configurations. These requirements are provided in addition to the information provided in the **Technical Capabilities** section of the **Properties** page. This section is important if the game requires specific hardware. These items are displayed in a bulleted list on the PDP.

### Additional information

Use the fields in the **Additional information** section to provide extra metadata that helps customers understand your game. For more information, see [Store listing - Additional information](/publishing/game-publishing/concepts/store-listing#additional-information).

<Note>
  The **Copyright and trademark info** field has a 200-character limit. Exceeding this limit can prevent the listing from showing as **Complete**.
</Note>

## Next steps

<CardGroup cols={1}>
  <Card title="Configure pricing and availability for a game" href="/publishing/game-publishing/tutorial-xbox-managed/how-to-configure-pricing-and-availability" />
</CardGroup>


## Related topics

- [Acquire and upload age ratings for a game](/publishing/game-publishing/tutorial-xbox-managed/how-to-set-age-ratings.md)
- [Configure add-ons for in-game store-only availability](/publishing/game-publishing/how-to/how-to-does-not-have-store-listing.md)
- [Configure a durable add-on for a game](/publishing/game-publishing/tutorial-xbox-managed/how-to-configure-a-durable.md)
- [Store listing for titles on XBOX devices](/publishing/game-publishing/concepts/store-listing.md)
- [Create and publish an XBOX GDK game in Partner Center](/publishing/game-publishing/tutorial-xbox-managed/overview.md)